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GUIDE Is Here.
CMS’s GUIDE Model makes dementia a Medicare priority, forcing ACO leaders to manage accountability and impacts from external care models they don’t control— waiting is not neutral.
Answering the Call: Ceresti Showed Up for One Caregiver When She Needed Help Most
Caregiver Catherine Talkington found essential support through Ceresti Health after years of struggling alone with her husband's dementia. Ceresti's care coaches and personalized education provided her with the tools and validation she needed – all she had to do was pick up the phone.
Rethinking Dementia Care: Why Caregivers Hold the Key
Ceresti Chief Medical Officer Dr. John Mach celebrates caregivers' crucial role in dementia management. Highlighting how the healthcare system often misses early changes in the condition of someone living with dementia, Dr. Mach underscores caregivers' role in preventing small medical issues from advancing into dangerous and costly hospitalizations. In this article, Dr. Mach emphasizes how the CMS GUIDE Model now supports caregivers, recognizing their importance in improving outcomes and reducing costs. Ceresti's technology-enabled service, which includes tablets and coaches, empowers caregivers to detect subtle changes, resulting in significant reductions in medical costs and hospitalizations. Read more of his take about how family caregivers are vital for transforming dementia care.
Testimonials
A Once-Lone Advocate Finds Needed Support Through Ceresti
Cracker Boynton has been advocating for her husband, Jeremy, since 2013, when the couple first began to notice Jeremy’s cognitive decline. It took five years before she could convince neurologists to perform a PET scan – which confirmed what they already knew: Jeremy has Alzheimer’s disease.
Cracker has been a tireless advocate for her husband through bouts of depression, decline and anxiety. Not until she discovered Ceresti Health did Cracker feel as though she had a real partner in care.
Breezing through months worth of caregiver education in just weeks, Cracker is an avid proponent for what Ceresti can do to improve the knowledge, skills and confidence of people like her who are caring for loved ones with dementia.
Testimonials
Retired Truckdriver Finds Support on Her Dementia Caregiver Journey
Gladys and Dean took off for a four-week, 6,000-mile trip from Idaho to deliver an invaluable family Bible to Dean’s brother, John, in Buffalo. The retired truck drivers are no strangers to the road, but trips like these have gotten more challenging since Dean’s diagnosis of Alzheimer’s in 2019. Gladys said her community and the education and support she continuously receives from her team at Ceresti Health has been helping the couple through the unexpected twists and turns that come with dementia care.
Press Release
Ceresti Partners with ASAAR Medical to Drive Scalable Change in Dementia Care
Ceresti Health (Ceresti), a CMS GUIDE participant and leader in tech-enabled dementia care, has partnered with Florida-based REACH ACO ASAAR Medical (ASAAR) to transform the delivery of dementia care and drive scalable impact across accountable care organization (ACO) performance by activating family caregivers as essential members of the care team.
“ASAAR is committed to delivering smarter care models that empower physicians and families alike,” said Anjan Patel, CEO of ASAAR Medical. “Ceresti’s solution and its alignment with the GUIDE model perfectly support our vision - a dementia care approach that is proactive, tech-enabled and tailored to how care actually happens: at home, with caregivers.”
Press Release
Ceresti and Zinnia TV Announce Exciting Partnership for Dementia Care
Ceresti Health and research-backed dementia care television service Zinnia TV announced they will team up to boost support for caregivers through the combination of their evidence-based interventions in 2025. Beginning in January, Ceresti’s tablets will include Zinnia’s calming, gently-paced, plot-free videos that are designed for people who are living with dementia.
“Zinnia and Ceresti share a common mission: to empower caregivers and improve the quality of life for people living with dementia,” said Bill Uniowski, CEO of Zinnia. “By combining Zinnia’s research-backed video content with Ceresti’s proven, personalized caregiver enablement program, we’re delivering innovative tools that bring comfort, connection and better outcomes to families, healthcare systems and physicians alike.”
Article
Society of Actuaries: A GUIDE to CMS's New Dementia Model
Ceresti CEO Dirk Soenksen offers his insights into how the GUIDE model will affect dementia care in the U.S. for the Society of Actuaries publication, Long Term Care News.
Article
Doing Nothing is Not Free: ACOs and GUIDE
If you lead an accountable care organization (ACO), you’ve likely heard of CMS’s GUIDE (Guiding an Improved Dementia Experience) model. It’s an eight-year initiative designed to improve dementia care by integrating family caregivers into the care team. It is also a battle cry for better care. Ignore it at your own peril.