Scalable Digital Health Platform, Purpose-Built to Increase the Self-Efficacy of Family Caregivers

Optimized for ROI by enrolling caregivers of Members with caregiver-supported conditions

Christine Reiten

Vice president of Medicaid at Blue Cross and Blue Shield of Minnesota.

“Being a caregiver can be a deeply rewarding experience, but one that comes with many emotional challenges and gaps in knowledge. When a caregiver receives the kind of support and education available through Ceresti, they feel less isolated and more confident on how to best meet the changing needs of their loved one.”  

Caregiver Empowerment

An essential capability for managing caregiver-supported conditions

Family caregiver empowerment is an essential capability to improve cost and quality outcomes for Members with caregiver-supported conditions such as dementia, stroke or Parkinson’s disease.  

Caregiver Empowerment Platform

Purpose-built to make it easy for payers/providers to support Members with caregiver-supported conditions 

Our platform supports the following capabilities:

Platform Capabilities

The key elements of our approach to virtual care are education, coaching and remote monitoring. 

Virtual Care Enabled by Family Caregivers

Caregivers receive a dedicated elder-friendly tablet, or download an app, that enables access to a program of personalized education, evidence-based support, remote risk assessments and proactive coaching. 

Improve caregiver effectiveness via education and coaching

Caregivers engage in personalized education to learn how to:

  • manage their loved one’s chronic conditions
  • address psychosocial needs
  • increase family support and connectedness
  • identify community-based organizations. 
Tablet-1

Mobile platform enables caregiver engagement in education, support, risk assessments and digital therapies

Coach-2

Experienced coaches proactively engage, monitor and support caregivers

Video-3

Evidence-based medical and psychosocial content (e.g., videos, tutorials) is curated to support caregivers

Reduce Member Hospitalizations via Remote Monitoring

We train and support family caregivers to detect the signs and symptoms of emerging health issues in the Member, and engage them in remote risk assessments (informed by predictive analytics) to monitor the Member’s health. 

Ceresti coaches manage or refer actionable alerts to prevent the need for an emergency department visit or a hospitalization.

Multiple Benefits

Our programs deliver multiple benefits for Medicare Advantage Plans, Members and their caregivers. 

Predictive Risk Assessments Enable Better Outcomes

We use claims and other data sources to risk-stratify Members based on their likelihood of an emergency department visit  or a hospitalization. We predict the most likely underlying causes (e.g., dehydration, hypertension, medication side effect) for such an acute event (e.g., fall, stroke, infection) and use this information to drive Member-specific risk assessments that are specifically aimed at identifying the early warning signs of issues that could lead to a preventable hospitalization. In parallel, we train the family caregiver to look for specific signs and symptoms in the Member, which may include asking the caregiver to report specific biometrics (e.g., blood pressure, weight, etc.).

The ability to secure multiple risk assessments every week about Members, via their caregivers, is enabled by high levels of caregiver engagement (45 minutes per week) that we achieve using a combination of education, support and remote coaching.

Leave Enrollment to Us

Health plans don’t always know who the family caregivers are for their Members.

Ceresti can take the lead in driving caregiver/Member enrollment. We use a multi-dimensional approach that includes direct-to-Member outreach, outreach to caregivers, referrals, and, if available, targeting using claims data.  We have established proven processes for obtaining Member (or proxy) consent, and gaining acceptance of program terms and conditions from the family caregiver.

Flexible Deployment Options

Out modular technology-based approach supports a variety of deployment options. Ceresti can manage the teleheath programs independently; or alternatively, we can support and train health plans and providers on how to integrate our technology and content into their existing care management capabilities.

Our Program is Guaranteed to Pay for Itself

We are so confident that more empowered family caregivers will improve cost and quality outcomes for Members, that we are prepared to guarantee that our telehealth program will pay for itself via healthcare cost savings. We will use claims data to track and demonstrate cost savings versus an appropriately matched comparison group in accordance with a mutually agreed analysis methodology.

Easy to File

Filing the Ceresti Caregiver Support program as a supplemental benefit in your annual CMS bid is straightforward. Our team can provide you with guidance and support as needed.